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A True Story of Differentiation with Cutting-edge Technology and ZEISS Solutions.

“Today’s consumers and patients are drawn to new and engaging experiences,” says Dr. Iravani.  “Why not make the visit to the optometrist unique and refreshing?” In August 2017, eyeXam Optometry opened its doors to patients in Santa Clara, California, offering what can only be described as a personalized, technology-driven experience infused with premium ZEISS vision solutions.

2 min

Why Paula Whitt chooses ZEISS DriveSafe for her patients

Most patients are looking for eyeglasses that will serve them day and night, in every condition, including rain. Finding that perfect lens is the difficult part. Luckily, ZEISS has a portfolio of lenses suited to almost every visual challenge. Paula Whitt, optician at Oregon Eye Specialists, has tried a LOT of lenses and ZEISS DriveSafe

1 min

ZEISS continues to impress at CES 2019 – Day 4

The fourth day of CES typically winds down significantly and has been referred to as exhibitor day since many exhibitors have time to finally visit one of 4,400 booths at CES 2019. The ZEISS booth however continued to impress today as over 500 attendees and other exhibitors stopped by to hear our story of UVB4Blue

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ZEISS booth continues to outperform other exhibitors at CES 2019 – Day 3

The ZEISS booth continued to be the epicenter in the wearables section of CES 2019 again today.  Over 1200 attendees stopped by the booth, including over 800 attendees who waited in line as long as 30 minutes to experience the UV demo tools and ZEISS video. At one point the line was seven people deep

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ZEISS booth heats up CES 2019 – Day 2

The ZEISS booth became a focal point in the Wearables section of CES 2019 today as it was visited by more than 1000 attendees.  812 of these attendees waited in line for up to 25 minutes to interact with several innovative UV demonstration tools, including the new ZEISS C-UV400 tablet, as well as to watch

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ZEISS takes on CES 2019 – Day 1

With an expected 190k attendees to CES 2019 in Las Vegas this week it presented the perfect opportunity for ZEISS to educate consumers on the UV protection gap that exists in most clear plastic lenses. The ZEISS booth was busy with activity from the moment the show opened as attendees and other exhibitors came by

1 min

Apollo 8 and ZEISS – Meeting William Anders

I’m a life-long aviation and space flight buff, and to me Apollo 8 was the most significant space mission ever–even more than the fabled Apollo 11.  Landing on the moon, while certainly harrowing, is relatively easy.  Getting there, however, is exceptionally hard, and Apollo 8 was the first manned flight to achieve that, 50 years

2 min

On the Road Again

At some point in life, most people experience deteriorating eyesight that makes driving at night or in rainy conditions a little less comfortable than it was when they were younger.  Alana Whitaker, a sales rep for Woow eyeglass frames, has experienced this for herself. In a recent blog post, she shares her perspective.. “As a

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The science and fashion behind National Sunglasses Day

June 27 is National Sunglasses Day, and it’s a great opportunity to remind patients how  important it is to protect your eyes as vigilantly as you protect your skin. And with the variety of ZEISS lenses that offer UV protection, you can really express your personal style. Eyewear stylist and influencer Alana Whitaker, known as @californiaglassesgirl

2 min

Keep It Sunny: Raising UV Awareness with a Chatbot

2018 has been the breakout year for chatbots. Just two short years ago, most of the world hadn’t heard of them. Now there are well over 100,000 just on Facebook Messenger alone. They’re catching on quick, and already more than 20% of consumers prefer chatbots as the easiest way to contact a business, beating phone

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