ZEISS Advancements

5 Unique Eyeglass Lens Combinations for a Fashionable Look

Eyeglasses can play an important role in both our appearance and our ability to see clearly. For some people, eyeglasses are simply a way to correct vision problems. But for others, eyeglasses can also be a fashion statement. When it comes to eyeglasses and their fashion potential, most people think solely about the frame, but

3 min

PhotoFusion X: The Next Generation of Self-Tinting Lenses

New ZEISS PhotoFusion X photochromic lenses are a new generation of self-tinting lenses.

7 min

How to Use Mobile Technology for Success in your Eye Care Practice

Mobile technology is not just a trend. It’s transforming the way we work, live, and play. And this revolution has come to eye care practices as well. Eye doctors are now using mobile technology in their practice to save time, increase efficiency, reduce costs and provide better service for patients. In this blog post, you

4 min

ZEISS BlueGuard Lenses: Where Innovation Meets Comfort

ZEISS BlueGuard Lenses: Where Innovation Meets Comfort The Next Generation of Blue Light Blocking Lenses ZEISS BlueGuard Lenses are the latest innovation in blue light eye protection, providing comfortable vision and excellent clarity and aesthetics, while blocking up to 40% of blue light. Research has shown that we spend nearly 8 hours a day in

3 min

Why your patients shouldn’t clean their eyeglasses with a shirt? 

Here is the evidence. As an eye care professional, you know how important it is to keep eyeglass lenses clean to ensure optimal clarity.  You also know that some methods of cleaning are better than others. According to extensive consumer research, the most common item used to clean eyeglasses is clothing. Educate T-shirts contain cotton

2 min

Apollo 8 and ZEISS – Meeting William Anders

I’m a life-long aviation and space flight buff, and to me Apollo 8 was the most significant space mission ever–even more than the fabled Apollo 11.  Landing on the moon, while certainly harrowing, is relatively easy.  Getting there, however, is exceptionally hard, and Apollo 8 was the first manned flight to achieve that, 50 years

2 min

Keep It Sunny: Raising UV Awareness with a Chatbot

2018 has been the breakout year for chatbots. Just two short years ago, most of the world hadn’t heard of them. Now there are well over 100,000 just on Facebook Messenger alone. They’re catching on quick, and already more than 20% of consumers prefer chatbots as the easiest way to contact a business, beating phone

2 min