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Practice Resilience–20 ZEISS Solutions for 2020
Practice Resilience Powered by ZEISS Let’s rebuild together. ZEISS has nearly 175 years of experience helping customers navigate unprecedented times. Discover how we can help you too. Many eye care professionals nationwide saw a dramatic drop in patient volume when COVID-19 hit. For many, patient volume did start to increase in May, but practices now need
Sunscreen for your eyes? We asked people on the streets of San Francisco.
Most people know about the importance of protecting their skin from potentially harmful UV rays, but what about their eyes? Aren’t they just as or even more likely to be damaged from the sun? To find out what people really think about UV protection for their eyes, we asked people on the streets of sunny
VISUFIT 1000- The beginning of a new era.
NEW ZEISS VISUFIT 1000 Technology evolves and lifestyles change. Therefore, so should the way we treat patients and their eye care needs. The digital age will redefine optometry practice. Patients today are already more demanding than ever. Customization and convenience will become key elements of differentiation for your practice. Even experienced eye-care professionals are facing
ZEISS SmartLife Lenses: The Smart Choice
NEW ZEISS SmartLife Lens Portfolio All-day comfort for today’s busy eyes. Today’s mobile technology and on-the-move lifestyles are stressing our eyes. Frequent gaze changes to and from smart devices can lead to eyestrain. ZEISS SmartLife Lenses are specially designed to support quick and easy peripheral vision for all-day comfort The first complete lens portfolio for a connected
Make invisible UV light visible for your patients
ZEISS C-UVProtect Demo Tool You know UV protection is as important for the eyes as it is for the skin, but how can you convey that to your patients? With the new ZEISS C-UVProtect, you can demonstrate the level of UV protection in lenses to your patients. How it works It’s simple. The ZEISS C-UVProtect
What’s So Special About Garrett Leight?
A Behind the Scenes Look at Garrett Leight California Optical. Have you heard of Garrett Leight eyeglass frames? If you live in Southern California or follow fashion trailblazers such as Leonardo DiCaprio, Kendall Jenner, or Jennifer Lawrence, chances are you probably have. Join us as we take an inside glimpse into what makes Garrett Leight
ZEISS Launches a New Series of Flash Mirror Colors
Ever wonder what the difference is between flash mirrors and regular mirrors? Flash mirrors are essentially lighter mirrors than standard mirrors. They have a slightly lower reflectance and less influence on the base color tint of the lens. This means if you have a lens tinted grey, the color you see through the lens
Why Dr. Chatwani Offers the ZEISS Experience to Her Patients
In January 2019, Dr. Chatwani opened her brand new location for Tri-City Optometry in Fremont, CA after working in her original location for over 13 years. Her new practice reflects her modern vision of serving patients in Silicon Valley with an innovative, technology-driven practice and an exclusive partnership with ZEISS. “I wanted to offer the
5 Inexpensive Ways To Create a Trendy Practice
As we are faced with the increase of online sales and the presence of hip, commercial brick and mortars, we find ourselves pondering on how to find a way to compete in the market, without slashing prices and compromising the quality of our product. Focusing on the aesthetic of your office is a great way
The Gift of Eyesight-The Power to Make a Difference
Dr. Moes Nasser, OD, was born in Tanzania, a country with few eye doctors. Sadly, professional eye care is beyond the reach of most Tanzanians, particularly those in rural areas. Suffering from poor eyesight himself as a child, Dr. Nasser’s eyesight went uncorrected until an organization came to his village and fitted him with his
A True Story of Differentiation with Cutting-edge Technology and ZEISS Solutions.
“Today’s consumers and patients are drawn to new and engaging experiences,” says Dr. Iravani. “Why not make the visit to the optometrist unique and refreshing?” In August 2017, eyeXam Optometry opened its doors to patients in Santa Clara, California, offering what can only be described as a personalized, technology-driven experience infused with premium ZEISS vision solutions.
Why Paula Whitt chooses ZEISS DriveSafe for her patients
Most patients are looking for eyeglasses that will serve them day and night, in every condition, including rain. Finding that perfect lens is the difficult part. Luckily, ZEISS has a portfolio of lenses suited to almost every visual challenge. Paula Whitt, optician at Oregon Eye Specialists, has tried a LOT of lenses and ZEISS DriveSafe
ZEISS continues to impress at CES 2019 – Day 4
The fourth day of CES typically winds down significantly and has been referred to as exhibitor day since many exhibitors have time to finally visit one of 4,400 booths at CES 2019. The ZEISS booth however continued to impress today as over 500 attendees and other exhibitors stopped by to hear our story of UVB4Blue
ZEISS booth continues to outperform other exhibitors at CES 2019 – Day 3
The ZEISS booth continued to be the epicenter in the wearables section of CES 2019 again today. Over 1200 attendees stopped by the booth, including over 800 attendees who waited in line as long as 30 minutes to experience the UV demo tools and ZEISS video. At one point the line was seven people deep
ZEISS booth heats up CES 2019 – Day 2
The ZEISS booth became a focal point in the Wearables section of CES 2019 today as it was visited by more than 1000 attendees. 812 of these attendees waited in line for up to 25 minutes to interact with several innovative UV demonstration tools, including the new ZEISS C-UV400 tablet, as well as to watch