ZEISS Gradient Polarized Lenses: The Perfect Lenses for Outdoor Activities

You already know that the sun’s harmful rays can cause serious damage to your patients’ eyes. You also know that while they’re concerned with health and comfort, they also want to be fashionable. NEW ZEISS Gradient Polarized Lenses are the perfect solution. Protect their eyes from the sun’s harmful rays and reduce glare, so your patients can see clearly and comfortably and look good while doing so.

Benefits of ZEISS Gradient Polarized Lenses

  • Protection from the sun’s harmful rays: ZEISS Gradient Polarized Lenses block 100% of UVA and UVB rays, as well as harmful blue light. This may help to protect your patients’ eyes from long-term damage, such as cataracts and macular degeneration.
  • Reduced glare: ZEISS Gradient Polarized Lenses reduce glare from the sun and water, so your patients can see clearly and comfortably. This is especially important for activities such as driving, fishing, and skiing.
  • Fashionable and stylish: ZEISS Gradient Polarized Lenses are available in grey and brown and can be fit into any frame so your patients can find the perfect pair to match their personality and lifestyle.

How to Choose the Right ZEISS Gradient Polarized Lenses for Your Patients

When choosing ZEISS Gradient Polarized Lenses for your patients, there are a few factors you’ll need to consider:

  • Patient’s lifestyle: What activities does your patient enjoy? If they spend a lot of time outdoors, they’ll need a pair of lenses that provide superior protection from the sun’s harmful rays and the most comfortable vision.
  • Patient’s fashion sense: What kind of style does your patient prefer? ZEISS Gradient Polarized lenses are available in brown or grey and can be placed into almost any style frame, so you can find the perfect pair to match their personality.

What are ZEISS Gradient Polarized Lenses?

Gradient polarized lenses are a type of sunglass lens that has a gradient tint, meaning that the tint is darker at the top of the lens and lighter at the bottom. They also have a polarizing filter, which helps to reduce glare. This makes them a good choice for people who spend a lot of time outdoors, especially in bright, sunny conditions.

The gradient tint helps to reduce glare from above, while the polarizing filter helps to reduce glare from all directions. This can make it easier to see in bright, sunny conditions and can reduce eye strain.

Gradient Polarized Lenses are a hot trend for 2023

Summer 2023 is shaping up to be full of hot eyewear trends and gradient lenses are one of them Here are a few trends that pair perfectly with a gradient tint.

  • Bold colors and patterns. Gradient polarized lenses are available for almost any frame, so your patients can add a pop of personality to their outfit.
  • Oversized frames. Oversized frames are a popular trend for 2023, and they’re perfect for those who want to make a statement.
  • Cat-eye frames. Cat-eye frames are another popular trend for 2023, and they’re perfect for those who want to add a touch of glamour to their look.

Who should use ZEISS Gradient Polarized Lenses?

Polarized sunglasses are a great option for almost anyone who spends time outdoors, especially in bright, sunny conditions. They can help to reduce glare, protect your eyes from the sun’s harmful rays, and make it easier to see.

Here are some people who should wear polarized sunglasses:

  • People who drive. Glare from the sun can be a major distraction while driving, and polarized sunglasses can help to reduce it. This can make it easier to see the road and other drivers.
  • People who play sports. Glare can also be a problem for people who play sports, such as golf, fishing, and skiing. Polarized sunglasses can help to reduce glare and make it easier to see the ball or other objects. People who participate in water or snow sports usually prefer polarized glasses.

Who shouldn’t wear polarized sunglasses?

Polarized lenses aren’t for everyone. Be sure to ask your patient about their activities to ensure they’re the best choice for their eye conditions and lifestyle.

People who have certain eye conditions. Polarized sunglasses can make certain eye conditions more difficult to see with. If you have any concerns about wearing polarized sunglasses, be sure to talk to your eye doctor.

Where can I buy ZEISS Gradient Polarized Lenses?

Ask your ZEISS Business Development Representative about the NEW ZEISS Gradient Polarized Lenses. Current ZEISS customers can view lens options and keep track of orders in ZEISS VISUSTORE.

Interested in becoming a ZEISS customer? It’s an easy process and we’ll help you along the way.

If you’re a patient they can be ordered by your eye care professional. You can find one near you to make an appointment.

ZEISS Gradient Polarized Lenses are the perfect solution for any patient who wants superior protection from the sun’s harmful rays and reduced glare. They’re available in a variety of colors and styles, so you can find the perfect pair to match your patient’s personality and lifestyle.

Pre-Visit App for Eye Care Professionals

ZEISS Pre Visit Prep App

Improve capture rate and speed up the dispensing process.

What is the Pre Visit Prep App?

A short 2-minute quiz that can help recommend eyeglass lens solutions to fit your patients’ lifestyles.  These recommendations can then be discussed with the eye care professional during the next visit.  These recommendations includes lenses, AR coatings and second pair sunglass options customized for their personal needs.

The Pre Visit Prep quiz will show you what challenges your eyes face everyday and which lens solutions from ZEISS can help overcome them.

How do I use it?

It’s easy!  Simply embed the quiz on your website to effortlessly enrich the online experience.  It will then be viewable on your website to help you  educate patients, speed up the lens selection process and drive more traffic to your business.

To add the embed code in your website, follow these
simple steps:

1. Locate the section of your web page where you want
the app to appear.

a. We recommend displaying it your Home page, which is usually named “default” or “index.”

b. We recommend placing the app within the widest body section of your website, rather than a narrow side rail on the right side of the screen.

c. The code must be placed after the <body> tag and before the </body> of your website. The code cannot be placed in the <head> section.

Instructions

1. Copy and paste the following iframe into your HTML code: <iframe width=”600” height=”300” src=”MailScanner has detected a possible fraud attempt from
“eur01.safelinks.protection.outlook.com” claiming to be MailScanner has detected a possible fraud attempt from “eur01.safelinks.protection.outlook.com” claiming to be
https://previsitprep.com/”></iframe>

2. You can modify the Width and Height dimensions, to ensure the app aligns with your site layout. However, we recommend that you use the 600×300 dimensions.

3. Save the file that you made the changes to.

Now it’s time to let your patient know.

Share it via social media, email, text, or newsletter to drive people to your site and to help them understand which lenses are right for their lifestyle BEFORE they visit you.

Learn more or take the quiz now at ZEISS.com/patientprep or contact your
ZEISS representative.

The science and fashion behind National Sunglasses Day

June 27 is National Sunglasses Day, and it’s a great opportunity to remind patients how  important it is to protect your eyes as vigilantly as you protect your skin. And with the variety of ZEISS lenses that offer UV protection, you can really express your personal style.

Eyewear stylist and influencer Alana Whitaker, known as @californiaglassesgirl on Instagram, recently put ZEISS mirror lenses in two of her WOOW frames, and we think they look great.

But there’s more to sunglasses than how great they look. What’s the science behind UV protection? And how can you be sure that your sunglasses are protecting you? Here’s an overview.

UV rays from the sun can cause short-term and long-term damage to both the eye and its surrounding tissue (known to doctors as the external ocular adnexa). Short-term damage comes from UV-B rays primarily, and includes corneal burns (photokeratitis), conjunctivitis, and sunburned eyelids. UV-A rays (320-400 nanometers) can be attributed to long-term problems such as cataracts, photoaging, and even skin cancer. These rays penetrate the deepest into the skin and eyes. To protect your eyes as well as you can, it is important to select eyewear with UV protection which covers the entire UV spectrum up to 400 nm.

Fortunately, ZEISS has the broadest offering of UV400 protection for the eyes on the market. For patients who want full UV protection and reduced glare, ZEISS has a wide range of prescription sunglass tints, gradients, polarized lenses, and mirror options. There is even a quick quiz to help guide your patients into the best outdoor lens option to suit their lifestyle, the Sunlens Type Test.

ZEISS also has a wide range of self-tinting lenses for patients who want the convenience of having one pair of glasses which have clear lenses indoors and a sunglass tint outdoors. ZEISS PhotoFusion lenses adapt very quickly to changing light conditions, come in 5 color options, and offer full UV protection up to 400nm.

But that’s not all. Since April 2018, ZEISS has had the most astounding offer yet for patients wanting full UV protection.  All ZEISS clear lenses now come with sunglass level UV protection in all materials. That means full UV protection is now available to all eyeglass wearers – as long as their lenses are from ZEISS.

ZEISS truly has you covered – and protected from UV.

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