Independent Eyewear and Eyecare
ZEISS Redefines Clean with the New DuraVision® Plus Portfolio
For eyeglass wearers, clear vision is only part of the experience. Lenses must also deliver durability, long-lasting performance, and effortless everyday care. That’s why ZEISS Vision Care has unveiled the ZEISS DuraVision® Plus portfolio—a new generation of premium anti-reflective coatings powered by ZEISS CleanGuard™ technology. This launch marks an important evolution in ZEISS AR coatings,
Vision Expo West 2025: ZEISS Vision Innovation, Connection, and Community
Vision Expo West 2025 was a milestone event for ZEISS Vision USA, bringing together independent eye care professionals, industry leaders, and partners for an unforgettable few days in Las Vegas. From new product launches to community engagement, ZEISS proudly demonstrated our commitment to innovation and supporting independents in eye care. Sneak Peek: ZEISS VISUREF 1000
Championing the Independent™: Celebrating Creativity & Innovation
At ZEISS Vision USA, we believe true innovation thrives in independence. That’s why we’re turning the spotlight on our Championing the Independent™ campaign—honoring trailblazing eye care professionals and eyewear makers who redefine vision care with craftsmanship, creativity, and community.