lens Archives

Keep Your Cool and Your Clarity: Introducing ZEISS Sunglasses Wipes

Summer is officially here, and with it comes longer days, more sunshine, and plenty of opportunities to enjoy the great outdoors. Whether you’re hitting the beach, cycling through scenic routes, or simply enjoying a simple lunch, your sunglasses are your essential companion. To keep your vision clear and pristine, using ZEISS sunglasses wipes can effectively tackle smudges, dust, and sunscreen residue that quickly turn your crystal-clear view into a hazy mess.

That’s where the new ZEISS Sunglasses Wipes come in.

At ZEISS Vision, we’re dedicated to providing you with the clearest vision possible, and that extends beyond your everyday eyeglasses. We understand that your sunglasses aren’t just a style statement; they’re vital for protecting your eyes from UV rays and ensuring optimal visual comfort in bright conditions.

Just like our beloved ZEISS Lens Wipes, these new sunglasses-specific wipes are engineered with the same precision and care that you’ve come to expect from ZEISS. They’re now available on Amazon and here’s why they’re about to become your new summer essential:

Crystal-Clear Vision, On the Go with ZEISS Sunglasses Wipes

Imagine enjoying a breathtaking sunset, only to have it obscured by an annoying smudge. With ZEISS Sunglasses Wipes, that’s a problem of the past. Each wipe is individually wrapped, making them incredibly convenient to toss into your bag, glove compartment, or even your pocket. No more fumbling for a cleaning cloth or worrying about dirty lenses when you’re out and about.

Gentle Yet Powerful Cleaning

Our unique, gentle formula is specially designed to effectively remove common culprits like:

Fingerprints: The inevitable mark of everyday use.
Dust and Dirt: From windy days to dusty trails.
Sunscreen and Tanning Oil Residue: A common challenge during summer activities.
Smudges and Streaks: Leaving your lenses flawlessly clean.

The soft cellulose tissue, combined with our advanced solution, ensures a thorough clean without leaving streaks or residue. They’re safe for all glass and plastic sunglass lenses, including those with high-quality coatings like anti-reflective and polarized treatments.

Fast-Drying for Instant Clarity

Nobody wants to wait for their sunglasses to dry. Our fast-drying formula ensures your lenses are ready for action in seconds, leaving behind a streak-free, crystal-clear finish.

Why ZEISS Sunglasses Wipes? It’s About More Than Just Clean Lenses

It’s about maintaining the integrity of your premium sunglasses. ZEISS has over a century of expertise in optics, and our cleaning solutions are developed to complement the sophisticated technology of your lenses. Using improper cleaning methods can degrade coatings and even damage your lenses over time. With ZEISS Sunglasses Wipes, you’re giving your sunglasses the care they deserve, extending their lifespan and ensuring consistent visual performance.

So, as you step out into the summer sun, make sure you’re seeing the world in its truest, most vibrant colors. Grab a pack of the new ZEISS Sunglasses Wipes and experience the difference of truly clear vision.

National Sunglasses Day is June 27th this year, so make sure post about your clean sunnies and tag @zeissvision_usa.

Want to purchase ZEISS Sunglasses Wipes? They’re now available on Amazon.

ZEISS supports eye care professionals with the latest diagnostic tools, lens technology, and educational resources, like our CE course “What is your PAL strategy? Designing a progressive portfolio,” to provide the best possible patient care. [1]

Visit our website to learn more about our innovative lens technologies and eyecare solutions.

Looking for an eye care professional that carries ZEISS?

Find one near you by visiting the ZEISS Practice Locator.

ZEISS DuraVision BlueProtect UV Plano

Vision Products and Equipment

Why you should offer ZEISS DuraVision BlueProtect UV lenses to your patients.

With home office work becoming the norm, your patients have probably heard of or used blue light blocking glasses, even if they don’t require a prescription.

Blue light is just about everywhere and it’s both good and bad. In nature the blue light from the sun helps us to stay alert and awake. In much of the world today, we almost continually use some sort of digital device well into the night, surrounding ourselves by sources of blue light. These sources include LED lights and electronic screens from our phones, tablets, televisions…you name it.

According to a recent Harvard Health study¹, blue light exposure at night alters our body’s circadian rhythm causing sleep disturbances and may contribute to the causation of cancer, diabetes, heart disease, and obesity.

Melatonin, a hormone that influences circadian rhythms, is suppressed when humans are exposed to light. Light exposure at night is one reason so many people don’t get enough sleep.

Any kind of light can suppress melatonin, but blue light does so more powerfully. To support this theory, Harvard researchers compared the effects of 6.5 hours of blue light exposure to green light exposure. Melatonin was suppressed about twice as long with the blue light compared to the green light. This resulted in twice as much circadian rhythm shifting (3 hours vs. 1.5 hours). ²

This same study revealed that when circadian rhythms are shifted, even gradually, several negative health effects can arise. In the study, blood sugar levels increased, and leptin levels decreased. Leptin is the hormone that makes people feel full after a meal.

These are just a few reasons why it is important to discuss blue light with your patients.

Better Sleep Quality

Sleep is one of the pillars of optimal health, but people are sleeping much less than they did in the past. Poor sleep is linked to heart disease, diabetes, depression, and obesity.³ The use of artificial light and electronics at night may contribute to these problems and many studies suggest blue light disrupts the brain’s natural sleep-wake cycles, which are crucial for optimal health.¹²

Digital Eye Strain Syndrome

With so many people working in front of computers, including students, it’s important to understand the relationship between blue light and eye strain.

While there is no evidence that using digital devices will cause permanent eye damage, staring at them can cause discomfort.

Digital Eye Strain Syndrome describes the itchiness, dryness and blurriness that some of us experience after staring at blue-light emitting screens for too long. It can also cause headaches and neck strain.

UV Protection

Working indoors doesn’t usually cause concern about UV-related eye damage, but there is some risk. UV light can penetrate windows. The good news is that ALL ZEISS lenses have sunglass-level UV protection.

How ZEISS DuraVision BlueProtect Plano lenses can help.

Fortunately, there is a simple solution.

ZEISS DuraVision BlueProtect UV lenses, both Rx and Plano can help filter out potentially dangerous blue light. Blue light lenses have become increasingly popular among everyone, including kids and adults that do not require a prescription. Whether they’re concerned with eye health or sleep, you now have a solution.

Trust ZEISS to provide solutions for all of your patients’ needs.

Would you like to learn more about ZEISS DuraVision BlueProtect UV technology? Click Here

To find an eye doctor near you, visit www.zeiss.com/FindAnEyeDr

If you’d like more information on becoming a ZEISS partner or if you’d like to be contacted by a ZEISS representative, please visit Become a ZEISS Partner

¹health.harvard.edu/staying-healthy/
²pubmed.ncbi.nlm.nih.gov/21300732/
³pubmed.ncbi.nlm.nih.gov/19910503/
¹²pubmed.ncbi.nlm.nih.gov/23814343/
*ncbi.nlm.nih.gov/pmc/articles/PMC2398753/
*ncbi.nlm.nih.gov/pmc/articles/PMC2717723/

Pre-Visit App for Eye Care Professionals

Customer Partnership

ZEISS Pre Visit Prep App

Improve capture rate and speed up the dispensing process.

What is the Pre Visit Prep App?

A short 2-minute quiz that can help recommend eyeglass lens solutions to fit your patients’ lifestyles. These recommendations can then be discussed with the eye care professional during the next visit. These recommendations includes lenses, AR coatings and second pair sunglass options customized for their personal needs.

The Pre Visit Prep quiz will show you what challenges your eyes face everyday and which lens solutions from ZEISS can help overcome them.

How do I use it?

It’s easy! Simply embed the quiz on your website to effortlessly enrich the online experience. It will then be viewable on your website to help you educate patients, speed up the lens selection process and drive more traffic to your business.

To add the embed code in your website, follow these
simple steps:

1. Locate the section of your web page where you want
the app to appear.

a. We recommend displaying it your Home page, which is usually named “default” or “index.”

b. We recommend placing the app within the widest body section of your website, rather than a narrow side rail on the right side of the screen.

c. The code must be placed after the <body> tag and before the </body> of your website. The code cannot be placed in the <head> section.

Instructions

1. Copy and paste the following iframe into your HTML code: <iframe width=”600” height=”300” src=”MailScanner has detected a possible fraud attempt from
“eur01.safelinks.protection.outlook.com” claiming to be MailScanner has detected a possible fraud attempt from “eur01.safelinks.protection.outlook.com” claiming to be
https://previsitprep.com/”></iframe>

2. You can modify the Width and Height dimensions, to ensure the app aligns with your site layout. However, we recommend that you use the 600×300 dimensions.

3. Save the file that you made the changes to.

Now it’s time to let your patient know.

Share it via social media, email, text, or newsletter to drive people to your site and to help them understand which lenses are right for their lifestyle BEFORE they visit you.

Learn more or take the quiz now at ZEISS.com/patientprep or contact your
ZEISS representative.