UHD stands for ultra-high definition and describes the optical performance of our ZEISS SFL binoculars. The UHD concept features particularly sharp, detailed imaging and natural color reproduction.
Lasse Olsson is a Swedish birdwatcher and nature photographer. We visited him at the Swedish west coast and there he was one of the first to test our new ZEISS SFL binoculars. What does ZEISS mean to you? ZEISS means first class products you can always rely on. The performance and quality are outstanding and
Turning a Hobby into a Passion: Join ZEISS Ambassador Toby Carter on his local Birding patch at Frampton Marsh, UK
ZEISS Ambassador Toby Carter takes us out birding to his local patch at Frampton Marsh explaining why birding is his passion.
An article about the development of birdraces such as “Champions of the Flyway” at the international level and their importance for species conservation.
Birdwatching on various channels in a digitalized era of the 20th century with a variety of channels and and apps with global linkage.
As part of our 175th anniversary we also interviewed some of our ambassadors. Stephen Menzie, Editor of British Birds and the Head of Falsterbo Bird Observatory in Sweden is one of them.
After the two world wars, nature observation became more medial and the progress in optical development is also clearly noticeable.
About the useage of binoculars in the beginning of the 20th century and the development of nature conservation organizations in Germany, England and the USA.