NEW ZEISS VISUFIT 1000

Technology evolves and lifestyles change.  Therefore, so should the way we treat patients and their eye care needs.

The digital age will redefine optometry practice. Patients today are already more demanding than ever. Customization and convenience will become key elements of differentiation for your practice. Even experienced eye-care professionals are facing new challenges.

In a recent worldwide survey, 40% of eyeglass wearers said they are looking for much more than just price and promotions.

So what are they looking for?

1. 90% want to restore their natural vision and eye health
2. 85% want a reduced fear of deterioration of eyesight
3. 80% desire individualized consultation and treatment
4. 75% want eye protection

In many cases, standard lens solutions provide “good enough” vision for patients.  However, when these standard lenses are adapted to specific position of wear parameters, the level of vision reached can be exceptional.

As eye care professionals know too well…
A lens that is not fitted perfectly to the anatomy of the patient and frame can be responsible for losing up to 40% of the lens performance…leaving the patient with less than desirable vision and causing complaints such as tired eyes and headaches.

94% of Eye Care Professionals consider centration to be a crucial part of their dispensing practice, but in up to 82% of cases, the position of wear parameters (POW) are done with PD rulers and pupilometers….

If your practice has highly informed and demanding patients, this older POW measurements may be letting them down.

In 3 extensive market research waves, the ZEISS VISUFIT 1000 was considered impressive and innovative with a higher value than other solutions.

Make sure you stay ahead of the competition.

Benefits of the ZEISS VISUFIT 1000

•  Easy and accurate centration without need for a calibration clip.
•  Ensures a more natural body posture, essential for an accurate measurement.
•  Controls eye convergence, using a laser speckle.
•  Uses the pupil center methodology for centration, up to 0.5mm more accurate for PD measurement than devices using corneal reflex.
• Allows measuring BVD, even with thick temple frames.
• Measures both right and left eyes main POW, for a more individualized calculation of the performance of the lens.

ZEISS VISUFIT 1000 performs better than other devices, especially for Total PD, Back Vertex Distance (BVD) and Pantoscopic Angle. Additionally, the wrap-angle is measured as-worn, for a new level of accuracy to this parameter.

An Avatar of the patient is generated to ease several functions, including measuring BVD with thick temples.

The thick temples are not anymore an obstacle to detect the cornea position to measure the BVD.

Easy control with an iPad using VISUCONSULT 500

Better vision unlocking the full potential of 3D vision.

The individualization of the POW optimizes the vision zones due to the introduction of the individual values of the patient in the calculation of the design of the lens, while enlarging the selection of the frame = better aesthetic for the patient.

This is the time to explore new opportunities. ZEISS has been a partner to eye-care professionals for many years. We understand the challenges you face and we have the solutions.

Interested in becoming a ZEISS account or would you like to be contacted by a ZEISS representative? Click here

Visit the ZEISS VISUFIT 1000 Product Page

About Author

Sara Cecchini

Sara is a marketing consultant with Saphilo Marketing, who specializes in digital marketing with an emphasis on digital advertising, content, and social media.

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