{"id":5909,"date":"2020-01-29T21:36:38","date_gmt":"2020-01-29T21:36:38","guid":{"rendered":"https:\/\/blogs.zeiss.com\/intern\/vision-us\/?p=5909"},"modified":"2021-08-06T18:19:53","modified_gmt":"2021-08-06T18:19:53","slug":"zeiss-smartlife-lenses-the-smart-choice","status":"publish","type":"post","link":"https:\/\/blogs.zeiss.com\/vision\/us\/zeiss-smartlife-lenses-the-smart-choice\/","title":{"rendered":"ZEISS SmartLife Lenses: The Smart Choice"},"content":{"rendered":"<div style=\"width: 1200px;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-5909-1\" width=\"1200\" height=\"676\" autoplay preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/blogs.zeiss.com\/vision\/us\/wp-content\/uploads\/2020\/01\/ezgif.com-resize-1.mp4?_=1\" \/><a href=\"https:\/\/blogs.zeiss.com\/vision\/us\/wp-content\/uploads\/2020\/01\/ezgif.com-resize-1.mp4\">https:\/\/blogs.zeiss.com\/vision\/us\/wp-content\/uploads\/2020\/01\/ezgif.com-resize-1.mp4<\/a><\/video><\/div>\n<h1><\/h1>\n<h1><\/h1>\n<h2>NEW ZEISS SmartLife Lens Portfolio<\/h2>\n<h1>All-day comfort for today\u2019s busy eyes.<\/h1>\n<p>Today\u2019s mobile technology and on-the-move lifestyles are stressing our eyes. Frequent gaze changes to and from smart devices can lead to eyestrain.\u00a0<strong>ZEISS SmartLife Lenses<\/strong>\u00a0are specially designed to support quick and easy peripheral vision for all-day comfort<\/p>\n<h1>The first complete lens portfolio for a connected and on-the-move lifestyle.<\/h1>\n<p>Ever since the introduction of the smartphone, we have increasingly lived and become accustomed to 24\/7 mobile internet access. This constant digital connectivity has a profound impact on our \u00a0eyes and posture.<\/p>\n<p>Research shows that people are no longer stationary while \u00a0using their digital devices. In a recent study, more than half of respondents \u00a0reported looking at their smartphones \u00a0even while climbing stairs.<\/p>\n<p>Eye care professionals need a complete premium lens portfolio to address this new connected, on-the-go lifestyle for all patients, whether \u00a0they need single vision, digital or progressive lenses..<\/p>\n<p>The first-of-its-kind ZEISS SmartLife Lens Portfolio offers all-day lens designs to address the visual needs of modern life. Broad enough to cover all age-related needs, it is specially designed for today\u2019s connected and fast-paced lifestyles.<\/p>\n<figure id=\"attachment_5910\" aria-describedby=\"caption-attachment-5910\" style=\"width: 622px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-5910 size-large\" src=\"https:\/\/blogs.zeiss.com\/vision\/us\/wp-content\/uploads\/2020\/01\/zeiss-smartlife-lenses-quality-1i5a3226.ts-1566491041388-622x467.jpg\" alt=\"\" width=\"622\" height=\"467\" \/><figcaption id=\"caption-attachment-5910\" class=\"wp-caption-text\">Today&#8217;s mobile technology is stressing our eyes.<\/figcaption><\/figure>\n<h2><\/h2>\n<p>SmartLife lenses are based on four design principles that, in combination, meet the individual requirements of a dynamic, connected lifestyle for adults of all ages.<\/p>\n<div style=\"width: 960px;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-5909-2\" width=\"960\" height=\"540\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/blogs.zeiss.com\/vision\/us\/wp-content\/uploads\/2020\/01\/ezgif.com-resize.mp4?_=2\" \/><a href=\"https:\/\/blogs.zeiss.com\/vision\/us\/wp-content\/uploads\/2020\/01\/ezgif.com-resize.mp4\">https:\/\/blogs.zeiss.com\/vision\/us\/wp-content\/uploads\/2020\/01\/ezgif.com-resize.mp4<\/a><\/video><\/div>\n<p>The foundation of the new <strong>ZEISS SmartLife Lens Portfolio &#8211; ZEISS SmartView Technology<\/strong> \u2013 is founded on research of today\u2019s modern visual behavior.\u00a0 In addition to Clear Optics and Thin Optics, ZEISS SmartView Technology incorporates new Smart Dynamic Optics and Age Intelligence technologies. Smart Dynamic Optics is based on a sophisticated object space model that accounts for today\u2019s visual behaviors while a new design fingerprint provides a smoother distribution of powers to improves visual comfort during eye movements \u00a0throughout all areas of the lens.<\/p>\n<p>The fastest growing segment of smartphone users is among people older than age 55. Age Intelligence technology optimizes the lens based on the eyes\u2019 accommodation ability.\u00a0 As we age, the crystalline lens loses its elasticity, causing a decrease in the amplitude of accommodation. Further optimization accounts for the wearer\u2019s pupil size and the gradual decrease in the ability of the pupil to dilate. \u00a0Clear Optics provides precision in every step of the lens design and fabrication, while Thin Optics improves aesthetics by achieving the best in thin and light lenses.<\/p>\n<h2>Want to know more about <strong>ZEISS SmartView Technology<\/strong>?<\/h2>\n<h2>Download the whitepaper <strong><a href=\"http:\/\/zeiss.com\/smartlifewhitepaper\">here<\/a><\/strong><\/h2>\n<figure id=\"attachment_5914\" aria-describedby=\"caption-attachment-5914\" style=\"width: 622px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-5914 size-large\" src=\"https:\/\/blogs.zeiss.com\/vision\/us\/wp-content\/uploads\/2020\/01\/C_LorenzoG-1_v1_current-622x415.jpg\" alt=\"\" width=\"622\" height=\"415\" \/><figcaption id=\"caption-attachment-5914\" class=\"wp-caption-text\">Custom-designed to meet your vision needs.<\/figcaption><\/figure>\n<h1><\/h1>\n<h2>ZEISS SmartLife: the smart choice.<\/h2>\n<h1>The go-to lens portfolio for today\u2018s evolving vision needs.<\/h1>\n<p>ZEISS\u2019s deep understanding of modern visual behaviors and habits has guided the design philosophy behind the <strong>ZEISS SmartLife Portfolio<\/strong>.<\/p>\n<p><strong>This completely new portfolio is divided into THREE categories:<\/strong><br \/>\n<strong>ZEISS SmartLife Single Vision<\/strong>,\u00a0<strong>ZEISS SmartLife Digital<\/strong>\u00a0and\u00a0<strong>ZEISS SmartLife Progressive Lenses<\/strong>, all with\u00a0<strong>further optimization<\/strong>\u00a0and\u00a0<strong>individualization<\/strong>\u00a0based on age-related visual needs.<\/p>\n<ul>\n<li>This complete portfolio serves a wide range of patients (20 years and up), addressing their visual needs now and in years to come.<\/li>\n<li>A comprehensive consumer acceptance test was conducted by the Aston University\u2019s School of Optometry in the UK, has shown high levels of customer satisfaction.<\/li>\n<li>ALL clear\u00a0<strong>ZEISS SmartLife\u00a0<\/strong>Lenses include sunglass-level UV protection with\u00a0<strong>ZEISS UVProtect Technology<\/strong>.<\/li>\n<\/ul>\n<h2>What do SmartLife Lens Wearers Report?<\/h2>\n<p>In an external acceptance study, SmartLife Lenses gave 84% of single vision, digital, and progressive lens wearers all-day visual comfort. In this same study, 94% of SmartLife Single Vision wearers perceived wide fields of comfortable vision for intermediate and near vision tasks. 73% of SmartLife Digital Lens wearers reported feeling no eyestrain at the end of the day and the majority reported feeling less eye strain compared to their habitual lenses.<\/p>\n<p>Additionally, 4 out of 5 SmartLife wearers experienced smoother vision from near to far across all viewing zones.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-5915 size-medium\" src=\"https:\/\/blogs.zeiss.com\/vision\/us\/wp-content\/uploads\/2020\/01\/SmartLife-Stats-Cards-1-120x311.png\" alt=\"\" width=\"120\" height=\"311\" \/> <img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-5916 size-medium\" src=\"https:\/\/blogs.zeiss.com\/vision\/us\/wp-content\/uploads\/2020\/01\/SmartLife-Stats-Cards-2-120x311.png\" alt=\"\" width=\"120\" height=\"311\" \/><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-5919\" src=\"https:\/\/blogs.zeiss.com\/vision\/us\/wp-content\/uploads\/2020\/01\/SmartLife-Stats-Cards-5-120x311.png\" alt=\"\" width=\"120\" height=\"311\" \/> <img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-5918\" src=\"https:\/\/blogs.zeiss.com\/vision\/us\/wp-content\/uploads\/2020\/01\/SmartLife-Stats-Cards-4-120x311.png\" alt=\"\" width=\"120\" height=\"311\" \/> <img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-5917\" src=\"https:\/\/blogs.zeiss.com\/vision\/us\/wp-content\/uploads\/2020\/01\/SmartLife-Stats-Cards-3-120x311.png\" alt=\"\" width=\"120\" height=\"311\" \/><\/p>\n<p>In today\u2019s connected, on-the-move lifestyle, our visual behavior is dynamic with frequent gaze changes between various directions and distances. SmartLife lenses help wearers transition from a single vision lens into a digital lens with a low add power boost and finally to a digitally optimized progressive lens design.<\/p>\n<h2>To learn more, visit\u00a0 <a href=\"http:\/\/www.zeiss.com\/pro\/smartlife\">www.zeiss.com\/pro\/smartlife<\/a><\/h2>\n<h2>Have a question or would you like to be contacted by a ZEISS representative?<\/h2>\n<h2>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0[maxbutton id=&#8221;1&#8243; ]<\/h2>\n","protected":false},"excerpt":{"rendered":"<p>NEW ZEISS SmartLife Lens Portfolio All-day comfort for today\u2019s busy eyes. Today\u2019s mobile technology and on-the-move lifestyles are stressing our eyes. Frequent gaze changes to and from smart devices can lead to eyestrain.\u00a0ZEISS SmartLife Lenses\u00a0are specially designed to support quick and easy peripheral vision for all-day comfort The first complete lens portfolio for a connected<\/p>\n","protected":false},"author":5,"featured_media":7001,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"advgb_blocks_editor_width":"","advgb_blocks_columns_visual_guide":"","footnotes":""},"categories":[6],"tags":[],"topics":[],"class_list":["post-5909","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-customer-partnership"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.0 (Yoast SEO v24.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>ZEISS SmartLife Lenses: The Smart Choice - ZEISS Eye Care Professional Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blogs.zeiss.com\/vision\/us\/zeiss-smartlife-lenses-the-smart-choice\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ZEISS SmartLife Lenses: The Smart Choice\" \/>\n<meta property=\"og:description\" content=\"NEW ZEISS SmartLife Lens Portfolio All-day comfort for today\u2019s busy eyes. 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