Food photography is considered the art of presenting food in elegant compositions that resemble true works of art. When Daniel Dytrych takes up his camera, he sees himself as an artist seeking to examine the origins of the food through photography – from a natural perspective. Whenever he needs to produce the best possible pictures, ZEISS lenses are always nearby.
The key element in Daniel Dytrych’s photography is light – in this case natural light, because he believes that only natural light, not artificial studio lighting, can present food at its best. The dishes and foods for his photo shoots are always freshly prepared, using the best ingredients. The image produced should speak for itself – without artificial embellishments.
The ZEISS Art Calendar is published once a year and contains pictures of well-known figures taken by a celebrated photographer. For the 2014 calendar, Mary McCartney created classic black-and-white images set in New York City with Alec Baldwin and Gemma Arterton, using analog film.
A man, a woman. A couple in front of the camera in a popular place. It sounds like a simple concept, but it requires talent. This concept has delighted the friends and customers of ZEISS who have received the ZEISS Art Calendar in previous years. For the fifth time in a row, the premium lens manufacturer followed this approach again. For the 2014 calendar, entitled “Moments in the City“, ZEISS engaged Mary McCartney, who is known for her expressive and very personal portrait photography. “When I was approached, I already knew that ZEISS brought out a calendar each year. I really liked the idea, because as a photographer ZEISS has an absolutely excellent reputation,” says McCartney about her motivation to help style the calendar.
Last year we reported on a colorful photo project called Metropolises by German photographer Kristine Thiemann which shows the surprising sides of unfamiliar small towns. With plenty of creativity, affectionate irony and ZEISS lenses, Thiemann translates the daily life of small-town inhabitants into their own “language,” sometimes taking her subjects to the boundaries of the burlesque. Since January, the pictures that are part of her Metropolises exhibition can be viewed in Vitrolles. This new photo series is part of the program of the European Cultural Capital “Marseille Provence 2013.”
A half a minute. That is all the time Dutchman Gerald Emming allows himself to take his portraits. He photographs people on the street with the Planar T* 1,4/50 – fast and without any aids. Here he explains how he came up with this radical idea and how he creates such intense, uncontrived images.
German photographer Kristine Thiemann (38) is interested in small towns and neighborhoods that typically attract little attention because they are located at the periphery of large cities. With creativity, loving irony and ZEISS lenses, she translates the daily life of small-town inhabitants into their ‘language’, taking her subjects to the boundaries of the burlesque.
Breathtaking shots of glaciers, deserts, oceans, and canyons – in his pictures, Slovakian photographer Filip Kulisev (Master QEP, FBIPP), winner of several international photography prizes, captures the most beautiful places on the planet. Wide-angle lenses, such as the new ZEISS Distagon T* 2,8/15, accompany him on his tours into the wilderness.
The road from Manali to Leh in India goes through some of the world’s highest negotiable mountain passes and leads to the enchanting region of Ladakh, also known as “Little Tibet”. Photographer Saravana K. (33) from Bangalore, India, traversed this 500-kilometer route through the Himalayas by bike from the end of September until the beginning of November 2010. In his gear was a Planar T* 1,4/50 ZE lens.
Carl Zeiss has once again succeeded in recruiting a team of top international stars for roles both in front of and behind the camera in a photo shoot for the company's third art calendar, under the motto "Complementing Moments". Displaying her unique creative and artistic flair, well-known German photographer Ellen von Unwerth has put together a striking series of images featuring Oscar winner Adrien Brody ("The Pianist") and top model Toni Garrn. ZEISS SLR lenses were used in the photo shoots.