The ZEISS Art Calendar is published once a year and contains pictures of well-known figures taken by a celebrated photographer. For the 2014 calendar, Mary McCartney created classic black-and-white images set in New York City with Alec Baldwin and Gemma Arterton, using analog film.
A man, a woman. A couple in front of the camera in a popular place. It sounds like a simple concept, but it requires talent. This concept has delighted the friends and customers of ZEISS who have received the ZEISS Art Calendar in previous years. For the fifth time in a row, the premium lens manufacturer followed this approach again. For the 2014 calendar, entitled “Moments in the City“, ZEISS engaged Mary McCartney, who is known for her expressive and very personal portrait photography. “When I was approached, I already knew that ZEISS brought out a calendar each year. I really liked the idea, because as a photographer ZEISS has an absolutely excellent reputation,” says McCartney about her motivation to help style the calendar.
Professional cinematography with the Apo Sonnar T* 2/135
Watching the documentary “Undercity“ you get the feeling that New York cinematographer Andrew Wonder enjoys doing crazy things. So when we asked him to test our new Apo Sonnar T* 2/135, we were keen to receive his pictures and user feedback.
Wonder decided to make a fashion video because it gave him the perfect opportunity to experience the creative potential of this telephoto lens. The result is a film with incredibly beautiful pictures.
For many years, the New Yorker Magnum photographer Christopher Anderson has worked with ZEISS lenses and also regularly works for New York Magazine. On his most recent wanderings through Manhattan, he took the Carl Zeiss Apo Sonnar T* 2/135 telephoto lens with him. We interviewed him about his experiences with the brand new ZEISS focal length.
Carl Zeiss is presenting the new Apo Sonnar T* 2/135 during photokina in Cologne (September 18-23) at stand B011 in hall 2.1. Visitors to the world’s leading trade fair for imaging technology can experience Carl Zeiss’ longest medium telephoto lens in the range of high-quality SLR lenses. With the Apo Sonnar T* 2/135, the company is substantially extending the creative possibilities available in the medium tele range. Photographers and HD video cinematographers now have a total of thirteen SLR lenses to choose, with focal lengths of 15 to 135 millimeters.