Experience and experiment — numerous visitors to Carl Zeiss’s stand took advantage of the opportunity to do just that during the recent IBC 2012 (September 7-11 in Amsterdam). During the world’s leading trade fair for film, radio and television, we presented three new lenses, in addition to our complete range of cine and camera lenses currently on the market.
“The IBC 2012 was very successful,” summarizes Michael Schiehlen, Sales Director of the Camera Lens Division of Carl Zeiss AG. “The interest for our product portfolio was huge, especially for our new products. The opportunity to test lenses at our stand was once again a big hit. We had a lot of good discussions with business partners and customers. We were also pleased to see that so much positive feedback came in from around the world on our social media channels.”
Carl Zeiss presented its new cine zoom lens, the Compact Zoom CZ.2 28-80/T2.9. This lens complements the Compact Zoom CZ.2 70-200/T2.9 that was presented in April during the NAB Show 2012 in Las Vegas, but is for the lower focal-length range. “The reactions we got confirm that users are really happy about the extra creative options that the focal length 28-80mm offers for different shooting situations,” said Schiehlen. Thanks to the five different mounts (PL, EF, F, MFT and E-bayonet) this new Carl Zeiss zoom lenses can be used on numerous current and future camera models, on HDSLR cameras and HD video cameras, as well as on professional cine cameras. Thanks to the interchangeable mount and 36 x 24mm image-circle illumination, the Compact Zoom CZ.2 lenses are extremely versatile and a safe investment for the future.
During the IBC 2012, many Carl Zeiss fans also noticed that the new Compact Prime CP.2 25mm/T2.1 lens now has a larger aperture. “This gives users even more possibilities to compose their images and there is less effort required to get the right lighting on the set. As a result, all of our CP.2 lenses in the focal length range 25 mm to 135 mm now have this aperture,” said Anna Rausch, Product Manager Cine Lenses from the Camera Lens Division of Carl Zeiss AG. This new lens succeeds the Compact Prime CP.2 25mm/T2.9, which will continue to be available in stores (as long as supplies last).
The Compact Prime CP.2 family with its 15 fixed focal lengths from 15 mm to 135 mm (three CP.2 Super Speed, one CP.2 Makro and 11 standard speed lenses), which is extremely popular with cinematographers, was again the center of attention at our stand during the IBC Show. But there was also strong demand for many other lenses, from the well-known cine lenses Master Prime and Ultra Prime cine lenses to the Compact Zoom CZ.2, Lightweight Zoom LWZ.2 and SLR camera lenses, which are ideal for getting started in the HD video segment.
Another magnet for visitors was the long-awaited anamorphic lens, which we presented to the public for the first time with our partner ARRI. Carl Zeiss and ARRI have partnered for 75 years in a cooperative effort that is unmatched in the film industry. Visitors could try out a prototype of the ARRI/ZEISS Master Anamorphic 50/T1.9 currently in the final design stage on an ARRI ALEXA Studio camera.
Thanks to everyone for their interest and your continued trust in the quality of our products!
Watch our IBC Show 2012 video:
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